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Where To Use Your Brand Photos

June 18, 2022
Blog  ·  Education  ·  Photography

A brand shoot is WAY more than having tons of photos for your Instagram. Its a way to capture a huge amount of content for your business that can be used anywhere and everywhere!

The truth is, personal branding shoots are SO much fun and while you’re having fun, you are also getting quality images to support every platform of your business. So, where can you use these amazing photos you love so much? I’m happy to share some great ideas!

How are you sharing your brand story?

1. Profile Photos

It’s always a good idea to keep your profile photos fresh and current, so utilizing one of your new images in your profile is always a great option. This can be captured to a vibe that suits your brand, on a white crisp backdrop or a casual lifestyle headshot.

 

2. Website

Your website is considered your ‘store front’ these days, one of the main selling points for your business. You are the face of your business so having images of yourself and details captured specifically of your business is a great way to make your potential clients feel connected to you! We’ll have many photos of you to select from as well as lots of branded images that are great for the ‘filler/ stock photos’ that we all need throughout our businesses on all marketing platforms.

 

3. Blog Posts

This is an easy one! With all the photo’s you’ll get from your brand shoot, you wont find yourself running short when using them in your epic blog posts and there’s nothing better than having a huge selection to choose from!

 

4. Pinterest

If you’re not using Pinterest for your business, it’s time to start. Having quality images to use in your pins is another great way to drive traffic to your website … and who doesn’t love that!?

5. Newsletter

Have a weekly or monthly newsletter you send out? Well, you just found yourself another place to use your branded images!

6. Price Guide/Welcome Packets

If you are using these types of packages when you bring on new clients, then you have another great spot to show off your branded photos. In action, behind the scenes, you name it! These are all awesome things to include and show new people!! 

I hope you took some inspiration from this post on where to use your photos next!

 

CeremonyPhotography

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For the motivated and inspired

katepaterson.creative

When was the last time you had a gallery at your f When was the last time you had a gallery at your finger tips that you were excited to use??
As a realtor, you’re not just selling home, you’re selling a dream, a lifestyle and home that will shape your sellers dreams for years.

You’re not going to meet hear clients by chance. You’re going to meet them by being intentional.

Intentional with who you are, what you value and showing them how they’re going to be valued. This is all done through your marketing. 

Your marketing, everything you put out there is going to establish and build this trust with potential clients before you meet them. No pretty iPhone photo or stock photo is going to build the trust you need to have your messaging resonate the same way as on brand content that truly reflects you and your vision.

Let’s chat now to book your next branding session to be sure that you’re staying front of mind with fresh and on brand images and video!
Throwback to this amazing shoot with a brilliant e Throwback to this amazing shoot with a brilliant entrepreneur! The best part of my job is helping people see themselves in a whole new, confident light.

My guidance to you is to show up as your authentic self.

Don’t feel like you have to be someone you’re not; we’ll capture the true magic of who you are, because that’s what makes your brand so special.
Having a collection of “staple” images that al Having a collection of “staple” images that align with your brand is one of the most powerful tools you can have for your business. It’s a game-changer for your online presence and your peace of mind!

So, what exactly are staple images? Think of them as your visual toolkit—a versatile library of photos that consistently represent your brand’s voice and personality. These aren’t just for your website’s main page; they’re the images you can reach for on a busy day when you need to post to social media, update an email newsletter, or create a quick ad.

The Benefits of Your Visual Toolkit

Having this curated collection of images offers incredible advantages for your brand:

👉🏻Consistency and Professionalism: Staple images ensure your brand’s look and feel are always cohesive and polished. When a client sees the same high-quality visual style on your website, social media, and marketing, it builds trust and makes your brand instantly recognizable. This consistency shows you’re a serious, credible professional.

👉🏻Efficiency and Time-Saving: How many times have you struggled to find the right photo for a post? With a library of on-brand images, that problem disappears. You can quickly pull a photo that fits your message, saving you valuable time and the stress of a last-minute search. This allows you to focus on the content of your post, not the visuals.

👉🏻Brand Authority and Storytelling: These images help you tell your brand’s story without saying a word. A great staple image can convey the quality of your work, the energy of your business, and the unique personality behind it all. This helps you build authority and an emotional connection with your audience, making your brand more memorable.

Pro Tip

Your staple image library should include a mix of professional headshots, dynamic “in-action” shots of you working, and detail shots that highlight the tools of your trade or the vibe of your studio. The more variety you have, the more you can say with your images.

Are there any specific types of staple images you’re looking to create for your brand?

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