• Home
  • About
  • Information
    • Professional Services
      • Business Branding Photography
      • Realtor Branding
      • Nutritionist Branding
      • Fitness Branding
      • Wellness & Aesthetics Branding
      • Vibrant Branding
      • Natural Portraits
    • Pricing
    • Experience
    • FAQ
  • Blog
  • Portfolio
  • Contact Me
  • Home
  • About
  • Information
    • Professional Services
      • Business Branding Photography
      • Realtor Branding
      • Nutritionist Branding
      • Fitness Branding
      • Wellness & Aesthetics Branding
      • Vibrant Branding
      • Natural Portraits
    • Pricing
    • Experience
    • FAQ
  • Blog
  • Portfolio
  • Contact Me
Contact Me!
  • Home
  • About
  • Information
    • Professional Services
      • Business Branding Photography
      • Realtor Branding
      • Nutritionist Branding
      • Fitness Branding
      • Wellness & Aesthetics Branding
      • Vibrant Branding
      • Natural Portraits
    • Pricing
    • Experience
    • FAQ
  • Blog
  • Portfolio
  • Contact Me
Contact Me!

What is a branding session?

February 28, 2020
Education  ·  Photography

WOHOOOOOO I’m STOKED you’re here! Branding sessions have so much power for your business.

If you’re creating a website it can look incredible if done right. If done right but done with iPhone photos, it can be ruined instantly (sorry if this applies to yours) but it’s true. A pro image can change the entire vibe of your website and also your social media.Mix in a few iPhone photos with a good edit and some professional images and your clients will take your business in with a new vision, treat you as more qualified in a sense. It’s all in perception.

In photography there is a reality so subtle that it becomes more real than reality.
John Appleseed

So what is a branding session?A branding session is about showing your future client a few very important things:

  • what your business is all about
  • How you can help them with what they need
  • Who you are as a person and why you’re passionate about what you offer

Clients want to know this before you even have your first conversation and done through a branding story with images and video, is such a POWERFUL way of connecting.

Our businesses show only about 10% of what we do to a client.For instance, as a photographer, most of my clients will see the final image and think that thats my business. In a sense, yes, creating art with my camera is what I do however 90% of my business is behind the scenes. The hustle of marketing, the building of my business, connecting with my clients before even meeting them to create a genuine experience for them and to be able to tell their story thats TRUE TO THEM! I can’t tell someones branding story if I don’t know what it is. There’s so much passion, drive and hustle that goes into a business and that is the story of your brand. This hustle and personality behind the brand is what I want to help you share with your clients.

I offer two kinds of branding photography to ensure we capture you and your business correctly. Different packages include different things and we can go over all of that when we chat!

Lifestyle Branding PhotographyThis is all about the behind the scenes of your brand, who you are and capturing your personality in a beautiful location. We can meet at a coffee shop, capture you “working” then got for a walk around town or to a local spot and capture your personality in a variety of different ways.

Studio Branding PhotographyThis is a studio set up located in Abbotsford BC. You will have some headshots and full body images captured in a white backdrop studio set up. Depending on the package you choose, we can then move throughout the studio and capture some lifestyle type photos within the space. Sitting at the desk working away, looking out the window brainstorming your business plans etc.

Whatever type of photography you decide is best for you business, I want you to know that I’m not a stiff, stand still and pose type photographer. Whatever your vibe and ideas you have in mind, I will have you laughing and being genuine in everything we do. If you feel stiff and uncomfortable in your photos YOU WILL LOOK THAT WAY and thats not what we want. Not awkward stiff portraits, just relaxed, chill and FREAKING AMAZING!!


CeremonyPhotography

Related Articles


All the places to utilize your brand photos for your business
Where To Use Your Brand Photos
June 18, 2022
Blog  ·  Education  ·  Photography
Tips to prepare for your branding session
How to prepare for your branding session!
July 29, 2021
Education  ·  Photography  ·  Tips & Technique


For the motivated and inspired

katepaterson.creative

***** "When I decided to rebrand, I knew I needed *****

"When I decided to rebrand, I knew I needed a photographer who could capture a few quality images of someone who doesn’t love being in front of a camera. After doing a Google search and reading a few recommendations, I landed on Kate Paterson’s website. Her photos immediately stood out and her personality shone through the words on the page. I trusted my gut and booked her, and I’m so glad I did.

I went into the shoot hoping for a few great photos, and I ended up with dozens I absolutely loved. In fact, I couldn’t narrow it down to just a few — when I asked friends to help me choose from the proofs, almost every photo was someone’s favourite. It was a good problem to have!

Kate just works her magic. She creates an environment where all you have to do is show up as yourself — and she captures the very best version of that.

Highly recommend. Kate’s the one to choose."
Behind the scenes of a realtor who knows the power Behind the scenes of a realtor who knows the power of showing up with intention.
Because in this market, your clients want more than a business card — they want connection. They want to see you.

Walking into a session with confidence doesn’t mean having it all figured out.
It means being willing to step in front of the camera, tell your story, and show the personality that sets you apart.

If your brand visuals haven’t grown with your business, this is your sign to refresh how you show up online.
Your future clients are already searching — make sure they find you.
Sundays are for slowing down just enough to get cl Sundays are for slowing down just enough to get clear on what actually matters this week.
Not the endless to-do list.
Not the pressure to do everything.
Just your real priorities — the ones that move you forward.

I’ve learned that having a system (even a simple one) changes everything.
A few minutes of planning on a Sunday can set the tone for your entire week — your workflow, your energy, and the way you show up for your clients.

So here’s your gentle nudge:
What are the top three things that matter most for you this week?
Write them down. Protect them. Build around them.

Your future self will thank you. 🤍
It’s Friday night and here’s your reminder tha It’s Friday night and here’s your reminder that slowing down is still productive.

Running a business isn’t just strategy and systems — it’s the human behind it all.

The woman who pours her heart into every detail, who keeps showing up even on the hard days, who’s allowed to take a breath at the end of the week.

Here’s to the CEOs who are juggling life, family, clients, deadlines… and still finding a moment to just be.
You don’t need to earn your rest — you deserve it.

So pour the wine, take the pause, and let this be part of your success story too.

Cheers to building a business with intention, balance, and a little sparkle. ✨

Reach Out, Let's Chat!
  • Home
  • About
  • Pricing
  • Experience
  • FAQ
  • Blog
  • Portfolio
  • Contact
© by Kate Paterson Photography
Facebook Instagram